Palermo Hollywood – Buenos Aires

The term “Palermo Soho” starts since a real estate boom in the area in which fashion designers, artists, galleries and fancy restaurants decide to establish themselves by reforming old mansions, turning the area into a circuit of fashion, art and good food.

It is called Soho evoking the mythical area of ​​New York SoHo with similar characteristics which was based on the area of ​​the same name in London with a similar concept.

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